Why People. Planet. Paint. is our beating heart

AkzoNobel has a long and proud heritage. Throughout our history, we’ve made things happen. We’ve always evolved and expanded our horizons.

Some things, however, have always remained constant. Like being an employer of choice. A responsible global citizen. A pioneer. That’s our bedrock. The foundations of what we stand for. So we have a truly meaningful purpose, with People. Planet. Paint. as our beating heart.

We’re ideally placed to demonstrate our passion for bringing genuine benefits to society and the world we live in. How? By using our pioneering spirit and centuries of paints and coatings expertise to make a real impact. By delivering the sustainable and innovative solutions that our customers, communities – and the planet – are increasingly relying on.

So there’s a deeper, wider meaning to People. Planet. Paint. It’s not only about doing business sustainably. It touches everything we do

Here’s how each element is designed to contribute in its own way:

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We care passionately about people and building communities, with safety, integrity and sustainability at our core.
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We challenge ourselves and our partners every day to be better global citizens and protect the future of our planet.


We keep pushing boundaries to develop paint solutions that make a world of difference.

As the world continues to change, it’s not only customers who are asking us for more sustainable solutions. Prospective employees also want to work for sustainable companies that are taking definitive action. People. Planet. Paint. clearly shows that we mean business.

It’s also a hallmark of our moral duty. Our commitment to future generations. It’s a promise that we’ll keep innovating to address key global issues. If we can, we’ll find a way. We have the courage and the belief. That’s why we’ve set ourselves science-based targets.

People. Planet. Paint. is our reason for being. It excites us. It challenges us. It’s about making a genuine and lasting difference so we can remain at the forefront of our industry.  

Painting with purpose

Wherever you are, chances are you’re close to one of our products. From everyday items to iconic buildings. You’ll even find us in the most surprising places.  

To achieve all of this we rely on the exceptional talent of our people. It’s our colleagues around the world who drive us forward to ensure we can deliver for our customers every single day. So if you want to know what it’s like to work for AkzoNobel, they’re the best people to talk to. Which is exactly what we did. We spoke to six colleagues – all from different countries and backgrounds. No script. No rehearsal. Just a few simple questions. Watch the video to see what happened.

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